How Monthly Rewards Work

Automated monthly rewards let you maintain customer relationships by sending them an exclusive reward each month to thank them for their loyalty.

Monthly rewards are generally related to an occasion during the month such as Valentine's Day, Mother's Day, Christmas, and other holidays or special events. A reward for month of February may be some thing like this: "Enjoy Valentine's Day with us and get a FREE Dessert with dinner!".

Monthly rewards are sent automatically to all customers who have signed up till the time the rewards are sent, except those who received a signup or birthday reward in the last 30 days. This is to avoid sending too many reward emails to customers.

You create your reward for a month and set a specific date when it will be sent. This date should not be after 20th of the month. This reward then goes out automatically every month, every year!

Adding a monthly reward

  • This is the “Months” column where months are listed as numbers in chronological order (i.e. ‘1’ means January, ‘2’ as February, all the way to ‘12’ as December). Months 1 through 12 correspond to January through December.

Monthly Rewards

  • The "Send" column indicates the date on which the reward is sent in that month.

Images used

If you didn't opt to use custom images, the Monthly Rewards Email contains the banner image and logo of Riiwards Birthday Club by default.

If you have opted for custom images then your logo and " Brand" image will be used.

Note that you can upload 2 custom banner images, " Birthday" banner for birthday emails only and "Brand" banner for other emails including monthly emails. This is because the birthday banner may not be appropriate for a monthly occasion such as Valentine's Day.

Click here to learn more about using custom images.


Other articles that may be helpful:

What Rewards to Offer

What Do Emails to Customers Look Like

What text should I include in my rewards?